_Turning strategy into creative concepts.
Mission: from ambition to essence to simplicity
How: creative strategy, service design, design thinking
Promise: a thorough short & longterm plan evolved out of collaborative integrated workshops.
_Elaboration on 8 topics:
1. Purpose - objectives
2. Values - mutual
3. Stories - situations
4. Moments - highs and lows
5. Context - environment
6. Content - relevancy
7. Campaigns - experience
8. Loyalty - closer
• Get things done on Engagement Marketing. Feet in the mud.
• Flattening complex wishes and brief agencies and internal departments
• Managing broad suport for CRM/Engagement marketing within your organization
• Long- and short-term roadmaps into feasible project plans
• Help setting KPI’s for customer engagement
• Loyalty mechanisms B-to-B and B-to-C (emotional, funtional, monetary)
• Being the glue between your companies disciplines